Why Is Training Veterans a Win-Win Situation for Corporations

Traits such as an affinity for leadership, collaboration and top-line performance should make veterans desirable employees. However, roadblocks such as the lack of a bachelor’s degree and residual health issues/injuries frequently make the transition from military to civilian life a challenge. By providing targeted training to veterans, organizations can find valuable employees in these individuals.


Prudential Financial, No. 16 in The Fair360, formerly DiversityInc Top 50 Companies for Diversity and Fair360, formerly DiversityInc’s recently named Top Company for Community Development, is turning to veterans to fulfill some of its talent needs.

Last year, the company launched its veterans program, called VETalent, in collaboration with Workforce Opportunity Services (WOS). WOS is a nonprofit organization that partners with local universities and businesses to train veterans for corporate work and full-time employment. Managed by WOS in partnership with Rutgers University, Penn State University-Abington and the University of Florida, VETalent recruits, trains and employs veterans along two professional tracks: information technology and business operations.

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