Volunteer Programs: 8 Must-Have Guidelines to Improve Employee Engagement

Corporate giving wins more than just consumer support and sales; it also increases your ability to recruit and retain top talent. This is especially true with younger workers and women. In fact, research from a Volunteer IMPACT Survey published by Deloitte shows that 78 percent of employees would rather work for an ethical and reputable company than receive a higher salary.

Additionally, the University of Texas at Austin and thePoints of Light Foundationfound that volunteer programs can contribute to employeeskill development, improve leadership skills, foster teamwork and add to job satisfaction. Fifty-eight percent use their employee volunteer program for recruiting and retaining employees, and 97 percent of employee-volunteer managers thought employee volunteering provided a way to improve employee teamwork.

For example,Prudential, No. 9 in the 2012DiversityInc Top 50andDiversityInc’s Top Company for Community Developmentin 2011, held a “Breaking the Gala Addiction” competition and asked nonprofits to submit business plans to create revenue-generating ventures that will raise money and reduce their reliance on expensive gala events, grants and donations. The Community Food Bank’s “Grains for Good” project won first place, which included a $75,000 grant from Prudential and three months of project-management assistance from a team of Prudential volunteers.

“They brought in their own marketing people from Prudential who worked with us redesigning the packaging, the bags that these bagel crisps are going to come in, and provided us with a brand new design and even a big poster on an easel we could display at a big event we had a few weeks ago,” says Richard J. Uniacke, director of market development at Community Food Bank of New Jersey.

Additional company success stories in the article are included fromPricewaterhouseCoopers(No. 1) andTime Warner(No. 40).

However, before you start giving your employees time off to volunteer, you’ll want to set some guidelines to establish and support their efforts. In this 2,000-word Employee Volunteer Programs article, DiversityInc provides the eight best practices that companies need for a successful employee-volunteer program. Among the top three: firm commitment and communication; recognizing the activity as a valid use of time; and encouraging senior managers to lead by example and volunteer themselves.

Additional best practices detailed in the article include:

  • Offering skilled volunteerism as an option for employees
  • Helping employees find the right volunteer opportunity
  • Providing training
  • Giving recognition
  • Tapping into experienced employees and retirees

Read the full Employee Volunteer Programsarticle at BestPractices.DiversityInc.com.

Latest News

LGBTQ diversity

More LGBTQ+ Employees Comfortable Expressing Sexuality, Gender at Work

There have been significant strides in LGBTQ diversity and inclusion in the workplace nationally and globally. For example, according to the Human Rights Campaign report, A Workplace Divided: Understanding the Climate for LGBTQ Workers Nationwide, 46% of LGBTQ workers say they are closeted at work, compared to 50% in Human Rights Campaign Foundation’s 2008 Degrees of…

Accenture Technology Vision 2020: From Tech-Clash to Trust, the Focus Must Be on People

Originally posted on Accenture.com To compete and succeed in a world where digital is everywhere, companies need a new focus on balancing “value” with “values,” aligning their drive to create business value with their customers’ and employees’ values and expectations, according to Accenture Technology Vision 2020. The 20th edition of Accenture’s…

AT&T Climate Resiliency Community Challenge

Originally posted on Att.com AT&T Supports Research at Five Universities to Assess Climate Risks and Help Boost Community Resilience  As part of our Climate Resiliency Community Challenge, five universities have been selected to conduct research that will help communities in the southeastern United States build resilience to climate change. Each academic…


BASF Partners to Development of Innovative Power Storage Technology

Originally posted on BASF.com BASF and JenaBatteries Cooperate in the Development of Innovative Power Storage Technology  Batteries for stationary storage of electricity from renewable energy sources JenaBatteries with the world’s first commercially available technology of this kind BASF supplies electrolyte from an industrially available amine JenaBatteries GmbH and BASF are…

Boeing to Highlight Partnerships, Sustainability and Innovation at 2020 Singapore Airshow

Originally published on Boeing.mediaroom.com. Boeing [NYSE: BA] will highlight its broad range of commercial and defense products, services and technologies at the 2020 Singapore Airshow, which runs February 11-16 at the Changi Exhibition Centre. The company’s presence and activities at the show will underscore its commitment to safety, global partnerships,…