Tag: Advertising

Archived: Coke Ad Features Gay Couple

By Albert Lin The Coca-Cola Company became the first company to feature a same-gender couple in a Super Bowl ad when its “It’s Beautiful” spot ran during the second quarter of Sunday’s game. In the 60-second spot, scenes of life around the United States unspool while America the Beautifulsung in…

Archived: A 'Giant' Fail

By Albert Lin Imagine the surprise of Howard University students when the circular for the local branch of Giant grocery store welcomed them back to school following the winter break with an image of a white woman. One of the nation’s best known Historically Black Colleges and Universities (HBCU)—U.S. News…

Archived: Interracial Couple in Cheerios Ad Spurs Racist Rants

By Chris Hoenig A television ad for the iconic breakfast brand Cheerios featuring an interracial couple and their biracial daughter sparked an ugly rash of racist and insensitive comments. The video touting Cheerios’ heart-healthy qualities and the brand’s place at the wholesome American breakfast table, which aired and was posted…