Nielsen’s Andrew McCaskill on the Importance of Black Buying Power

DiversityInc COO Carolynn Johnson and Andrew McCaskill, Senior Vice President, Global Communications & Multicultural Marketing at Nielsen, discuss the buying power of African-Americans.

Leave a Comment

Your email address will not be published. Required fields are marked *

*

Latest News

Helping to Serve Those Most in Need

Originally Published by Kaiser Permanente Kaiser Permanente will provide more than $40 million in grants to community-based organizations in the coming months. Many of those grants will help ensure access to health care for those most in need. “We are a mission-based nonprofit that believes everyone has the right to…

Cashless Society Benefits Financial Crime Prevention but Raises Concerns with Inclusion and Data Privacy

Originally Published by EY Majority believe financial institutions should make greater investments in cybersecurity to protect financial data Cash is no longer king and will not be the preferred method of payment by 2030, according to an EY poll on digital and cash payments. The survey of financial services professionals indicates…

goodwill industries, settle, disability,

Goodwill Industries to Pay $65,000 to Settle Disability Discrimination Suit

Goodwill Industries of Greater New York and Northern New Jersey, Inc. touts its hiring of people with disabilities, but recently settled a workplace discrimination lawsuit for $65,000. The U.S. Equal Employment Opportunity Commission (EEOC) brought the lawsuit against Goodwill and announced Monday that the two groups had settled. According to…

TIAA Holds SoPro Business Resource Group Summit

TIAA recently launched its 10th Business Resource Group (BRG): SoPro, for Seasoned Professionals of TIAA. The SoPro BRG’s mission is to maximize the impact of TIAA’s network of seasoned professionals by bridging generational differences and promoting cross-cultural collaboration by sharing knowledge and experiences. This includes future collaboration and partnership with…

Boeing Programs Receive Aviation Week Laureate Awards

Originally published on Boeing.mediaroom.com. ecoDemonstrator and Ground-based Midcourse Defense programs recognized for achievements in aerospace wo Boeing [NYSE:BA] programs were honored today with Aviation Week Laureate Awards for extraordinary achievements in aerospace. Boeing’s ecoDemonstrator program was recognized in the Commercial Aviation Sustainability category. The ecoDemonstrator takes promising technologies out of the…

Twitter

On Twitter, Activists, Businesses Can Advertise Causes, But Political Ads Still Banned

Twitter released revised rules for advertisements on Friday, saying that ads sponsored by politicians still are banned but advertisements for causes, such as social, economic and environmental issues, are allowed. Beginning this week, businesses and activists are allowed to buy advertisements around causes like “civic engagement” and “social equity.” But…