Jacqueline Woods
Photo credit: Bill Bernstein/Nielsen

Nielsen Global Connect Welcomes Jacqueline Woods as Chief Marketing Officer

Originally published by Nielsen

Nielsen (NYSE: NLSN) Global Connect today announced that veteran marketing leader Jacqueline Woods will join the company as Chief Marketing Officer (CMO) beginning Dec. 1, 2019. In this role, Ms. Woods will lead all aspects of global marketing, supporting the company’s transformation into an independent, publicly traded company. As CMO, she will join the company’s executive leadership team and will report to Nielsen Global Connect’s Chief Commercial Officer, Pat Dodd.

Woods joins Nielsen Global Connect from IBM where she was Chief Marketing Officer for the IBM Partner Ecosystem. There, her marketing leadership focused on growing revenue, driving momentum in Cloud and AI technologies, and SaaS technology strategies to accelerate growth. By using client-centric data and analytics, she was able to help IBM and its partners significantly improve ROI and increase value to clients.

“Jacqueline is a marketing powerhouse in the technology sector whose background and experience will help our company accelerate our tech transformation,” said Pat Dodd, Chief Commercial Officer for Nielsen Global Connect. “We are inspired by her proven successes at IBM, Oracle, GE, Verizon and other Fortune 500 companies, and we are looking forward to modernizing our marketing approach under Jacqueline’s guidance.”

“I am humbled and excited to join the team, as we begin to create the next chapter of Nielsen Global Connect’s brand story,” said Woods. “I look forward to working with Nielsen’s talented teams to help shape a smarter market for the rapidly evolving world of global commerce.”

As a transformational leader in brand, content and digital marketing, Woods brings to Nielsen over two decades of experience. Prior to her role as CMO within IBM’s Partner Ecosystem business, Woods served as CMO of IBM Global Financing where she led marketing & communications, strategy, and offerings development for IBM’s finance division. Ms. Woods is a Merit Fellow from the University of Southern California, Marshall School of Business where she earned her M.B.A. Woods also studied at the University of California, Davis, where she earned her Bachelor of Science.

Latest News

What You Need To Know About Hispanic Heritage Month

Every year, the month between Sept. 15 and Oct. 15 offers schools, workplaces and cultural institutions the chance to focus on Hispanic people and their culture during Hispanic Heritage Month. The annual event celebrates U.S. citizens from Spain, Mexico, the Caribbean, and Central and South America with a focus on…

5 Biggest News Stories of the Week: September 23

As the saying goes, the news never stops — but there’s a lot of it out there, and all of it doesn’t always pertain to our readers. In this weekly news roundup, we’ll cover the top news stories that matter most to our diversity focused audience. 1. Women of Color…

Southern Company Distribution Named One of Atlanta’s Best Places To Work and Healthiest Employers

Originally published at southerncompany.mediaroom.com. Southern Company ranked No. 19 on The DiversityInc Top 50 Companies for Diversity list in 2022.   Atlanta Gas Light, a distribution company of Southern Company Gas, has been named one of Atlanta’s Best Places to Work and Healthiest Employers by the Atlanta Business Chronicle. The company received…

saic

SAIC Spotlights Professionals for Hispanic Heritage Month

Originally published at saic.com.    Each year during National Hispanic Heritage Month, SAIC is proud to recognize Hispanic achievements and contributions. By highlighting some of our colleagues within SAIC, we honor the positive impact they make to the company, customers and our communities. This year’s theme, “Unidos: Inclusivity for a…

3 Court Cases That Have Taken Religious Freedoms Too Far

As upheld by the First Amendment, anyone and everyone has the right to practice their religion of choice or not practice one at all. While people have the right to go to court when they feel their religious freedoms are infringed upon, those cases have sometimes yielded results that beg…