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Archived: Starting Religious Employee-Resource Groups

Six years ago, Aetna Chief Diversity Officer Raymond Arroyo started pitching the idea of faith-based employee-resource groups to his company leadership. But the organization, like many others, was nervous, especially those in HR and the legal department. “It was perceived as riskynot something corporate America has embraced fully,” Arroyo recalls….

Archived: Ask the White Guy on Bad PR Pitches: Stereotyping Black & Latino Shopping

I received a public relations pitch from a well-known “multicultural” agency. I’ve sanitized the pitch to avoid embarrassing the guilty, but there’s a good underlying lesson for all companies to be sensitive to. Here’s my response to the PR agency pitch person: Dear (name withheld), Because (company name withheld) does…

Archived: Ask the White Guy: The Value of Healthcare Reform

Luke Visconti’s Ask the White Guy column is a top draw on Visconti, the founder and CEO of DiversityInc, is a nationally recognized leader in diversity management. In his popular column, readers who ask Visconti tough questions about race/culture, religion, gender, sexual orientation, disability and age can expect smart,…