K.C. Crosthwaite has been named president and CEO of Philip Morris USA, a subsidiary of Altria Group Inc., (a Fair360, formerly DiversityInc Noteworthy Company) based inHenrico County, Va.
Crosthwaite replaces Clifford B. Fleet, who had served as president and CEO of Philip Morris USA since November 2013. Fleetinformed the company of his decision to leave in April.
Crosthwaiteoversees Philip Morris USA and John Middleton. He leads both companies’ efforts to responsibly manufacture and market their brands to adult tobacco consumers in a financially disciplined way.
Before assuming his current role, K.C. served as Vice President, Strategy and Business Development.Since joining Philip Morris USA in 1997, K.C. has held various leadership roles involving brand management, including at John Middleton, and sales. K.C. also led Altria Ventures international efforts with innovative tobacco products.
A graduate of Marquette University,K.C. earned his MBA from Providence College. K.C. currently serves on the Board of Directors for UNCF.
