Humana Launches Mobile App Designed to Improve Health, Social Engagement for Employers

Humana's app, Goal Guru, can increase employee well-being through wellness tracking, digital coaching and friendly competition.

Humana Inc., one of the country's leading health and well-being companies, has launched Goal Guru, an iOS and Android-compatible mobile app and web experience designed to help employers take a holistic approach to improving the overall health of employees.


Goal Guru, which gathers data from a multitude of trackers and mobile apps, allows users to participate in competitions and engage each other through wellness tracking, challenges and 24/7 interaction with a digital coach. Through the app, employers provide an easy-to-use resource conducive to improving the activity level of their employees through the monitoring of steps, weight and sleep. Users receive personalized news feeds throughout the day and can increase engagement by messaging a team or individuals to initiate a challenge.

"Humana is happy to provide employers with resources, like Goal Guru, that focus on the importance of employees' physical, financial, mental and social health," said Kristine Mullen, Vice President of Wellness for Humana. "The app allows users to socially motivate or 'nudge' each other to influence positive behaviors and healthy habits. Services like this give us valuable information on employees, their health care costs and overall employer satisfaction so that we can ensure they are receiving the best resources possible."

Research finds that employees in organizations that support a culture of wellness tend to derive greater benefit from participation in wellness programs. This is particularly the case in terms of increased engagement in employer mission and goals, stress and overall happiness or well-being. For example, a joint Humana/University of Michigan study found that 67 percent of employees found participation in wellness programs increased their engagement in their employer's mission and goals.

In a separate study with The Economist Intelligence Unit (EIU), Humana found that employers who establish a defined workplace culture of wellness can achieve widespread positive impact on the health and productivity of their employees while increasing engagement in company mission and goals. The study surveyed more than 200 U.S.-based human resources (HR) executives and managers and 500 full-time employees from organizations with employer-provided wellness programs.

Goal Guru aims to take a broader approach to meeting the need for wellness programs and improving overall well-being by focusing on a holistic perspective on health, including physical, social, emotional and financial components.

Key features of Goal Guru include:

  • Challenges, sorted by physical, social, financial and emotional types, provide employers with the opportunity to increase competition in the workplace, thereby strengthening social interaction and employee motivation. Participants can earn stars as they reach well-being milestones.
  • The 24/7 digital coach, available for an additional cost, can further enhance fitness goals and aid in getting active, managing weight and training for events. The virtual coach provides users with automated text conversations, guidance and motivation that correlate with the user's goals and activity feedback.
  • Employee social engagement is easy with users' newsfeed-like dashboards, which track fellow co-workers' accomplishments and competition progress. The app lets co-workers engage with each other through friendly competition and motivation.
  • Engagement Source is an online resource for the employer that will accompany the Goal Guru purchase. The Engagement Source provides a wealth of information for clients to reference to guide them when building a culture of health in their organization.

In addition to businesses, Goal Guru can provide optimal health benefits for schools, conferences or special events. The app, which is not exclusively tied to any health plans, is available for 30-day, 90-day or one-year contracts to accommodate individual business needs. Goal Guru adds to Humana's robust solutions to improving company well-being by offering additional choices for clients.

For more information about this app, contact your Humana representative or visit www.humana.com/goalguru.

Humana Partners with Feeding America to Address Food Insecurity Among Veterans Across the Country

Initiatives will help secure food donations and raise awareness that 20 percent of the Feeding America households has at least one member who served in the U.S. military

Originally published by Humana Inc.

Humana Inc. is partnering with the non-profit Feeding America® to help end hunger, a problem that impacts one in eight Americans. By working collaboratively, the two organizations will focus on helping veterans, as research shows one in five of the households Feeding America serves has at least one member who has served in the U.S. military.

"Humana is committed to improving the health of communities across the country as part of our Bold Goal initiative, and a key component of that is addressing food insecurity as poor nutrition can lead to obesity, diabetes, heart disease, depression and fatigue in adults and can hinder a child's development," said Ed Sandrick, director of the Veterans Channel, Humana. "No one should suffer from food insecurity, especially the service men and women who risked their lives to protect our country. We are thrilled to work with Feeding America as it amplifies our ability to honor those who served and help individuals who do not have access to enough nutritionally- adequate foods to live an active, healthy life."

Leveraging Feeding America's network of more than 200 food banks and 60,000 food pantries and meal programs, Humana will stage a series of events throughout the year that will drive food donations and elevate the issue of food insecurity, including:

  • Rolling Thunder XXXI: As the official corporate sponsor of the annual Rolling Thunder Run – which is the largest gathering of military retirees, veterans, active duty military and Vietnam Veterans – Humana will use its presence in Washington D.C. over Memorial Day Weekend to collect food and financial donations. For every $1 donated, Feeding America will be able to provide 10 meals* to people facing hunger.
  • VFW National Convention : Humana, through its ongoing partnership with the Veterans of Foreign Wars of the U.S. and local Feeding America food banks in Kansas City (Harvesters: The Community Food Network and After the Harvest), will launch a collaborative campaign to fight food insecurity in the Greater Kansas City area. The goal of the campaign, which will culminate during the 119th VFW National Convention in Kansas City from July 21-25, 2018, is to provide 50,000 meals to local individuals in need, with a special focus on veterans, via community-wide initiatives.
  • Rock 'n Roll Marathons : Humana is conducting food and fund drives at company sponsored Rock 'n Roll Marathon Series events across the country, with upcoming runs in Chicago, Virginia Beach, Va., Savannah, Ga., and San Antonio, Texas. The proceeds raised in each market will be donated to food banks in each respective market.

In addition to these initiatives, Humana is partnering with Feeding America-affiliated food banks in each of the Bold Goal communities (Baton Rouge, Broward County, Jacksonville, Kansas City, Knoxville, Louisville, New Orleans, San Antonio and Tampa Bay) on efforts to improve the health and accessibility to food at the local level.

"At Feeding America, we know that one in five households that come to us for help has a member who has served our country," said Andy Wilson, Chief Development Officer, Feeding America. "We are grateful for our partners at Humana and look forward to working together to help ensure our military families not face the challenge of putting food on the table."

Humana and Feeding America are also working with physicians to help identify potential barriers and provide assistance to patients who are food insecure. Together, they developed an online toolkit to guide physicians in implementing food insecurity screenings and connect patients to available resources and interventions.