New York Life's 2014 National Cultural Markets Conference Draws 1,000 Attendees; Focuses on Bringing Financial Security to More Families and Businesses

NEW YORK LIFE’S 2014 NATIONAL CULTURAL MARKETS CONFERENCE DRAWS 1,000 ATTENDEES; FOCUSES ON BRINGING FINANCIAL SECURITY TO MORE FAMILIES AND BUSINESSES


Company’s Third Conference Offers Tools and Knowledge Sharing for Cultural Market Agents and Managers to Continue to Lead in Their Communities

NEW YORK, June 5, 2014 New York Life recently held its third national Cultural Markets conference in Orlando, FL. More than 1,000 New York Life agents and managers serving the African-American, Chinese, Korean, Latino, South Asian and Vietnamese markets attended the meeting, themed “A World of Opportunities.”

The first National Cultural Markets Conference took place in 2006 and is held every four years.

“Offering financial protection to more families and businesses is New York Life’s goal and few areas of our business feed that growth as consistently as the agents and managers who serve the Cultural Markets. Last year, 62 percent of our new hires in the field were women or individuals who represent the cultural markets, providing the culturally-sensitive advice that more Americans seek,” said Mark Pfaff, executive vice president and co-president of Insurance and Agency Group and a main presenter at the conference. “Cultural Market agents helped more Americans meet their financial goals last year and this meeting will enable them to achieve even greater results moving forward.”

“The conference theme ‘A World of Opportunities’ reflects the goal of the conference we are focused on the growth of the company and on growing each agent’s impact in his or her respective community,” said Jane Conti, vice president, New York Life, who opened the conference. “This gathering was an opportunity to work on turning a world of opportunities into a world of financially strong customers in all of our communities. New York Life has a long-term strategy focused on being the ‘Company of the Community.’ Our goal is to serve the communities where we live and work by offering culturally relevant support to our customers,” said Conti.

Conference events included market specific breakouts and sessions focused on timely topics including retirement income and succession planning, effective strategies for business owners, overall financial planning for families and businesses, and the importance of life insurance to protect dreams and create legacies. The conference topics are significant to agents and managers and the communities they represent.

New York Life Insurance Company, a Fortune 100 company founded in 1845, is the largest mutual life insurance company in the United States* and one of the largest life insurers in the world. New York Life has the highest possible financial strength ratings currently awarded to any life insurer from all four of the major credit rating agencies: A.M. Best (A++), Fitch (AAA), Moody’s Investors Service (Aaa), Standard & Poor’s (AA+).** Headquartered in New York City, New York Life’s family of companies offers life insurance, retirement income, investments and long-term care insurance. New York Life Investments*** provides institutional asset management and retirement plan services. Other New York Life affiliates provide an array of securities products and services, as well as retail mutual funds. Please visit New York Life’s website at www.newyorklife.com for more information.

*Based on revenue as reported by “Fortune 500 ranked within Industries, Insurance: Life, Health (Mutual),” Fortune magazine, 6/16/14. For methodology, please see http://fortune.com/fortune500/.

**Individual independent rating agency commentary as of 6/4/14.

***New York Life Investments is a service mark used by New York Life Investment Management Holdings LLC and its subsidiary, New York Life Investment Management LLC.

Contacts:

Alexandra Meredith

Sloane & Company

212-576-7937

AMeredith@Sloanepr.com

Lacey Siegel

New York Life

212-446-1887

Lacey_S_Siegel@newyorklife.com

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