Diversity Leadership: Mitch Barns, Nielsen

Mitch Barns



Mitch Barns has been Nielsen’s CEO since January 2014. Since joining the company in 1997, he has held numerous leadership roles across three continents, including President, Global Client Service; President, U.S. Media; President, Greater China; and President,

BASES and Analytic Consulting.

Prior to Nielsen, Barns spent more a dozen years at Procter & Gamble in marketing research and brand management.

He earned a bachelor’s degree in business administration from Miami University and completed the Stanford Executive Program at the Stanford Graduate School of Business.

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