New Orleans Mayor LaToya Cantrell was joined by executives from Mastercard, Mobility Capital Finance, Inc. (MoCaFi), and Forward Together New Orleans to announce the Crescent City Card Program. The program involves a series of initiatives and products to offer financial inclusion, access to emergency disbursements, incentives to drive economic growth, empower underbanked residents, and provide better access to City services such as NORD recreation centers, parks, libraries, and public transportation.
“This series of initiatives will address racial and wealth gaps that we know are prevalent right here in our city,” said Mayor LaToya Cantrell. “My administration continues to identify innovative ways to serve and empower our residents and will make sure that the unbanked are banked and have access to financial education and other resources so that they can attend to basic needs and continue to invest in themselves. We are strategically focused and being intentional in meeting our people where they are as we invest in their future.”
As part of this transformative partnership, Forward Together New Orleans Mayor’s Fund launched the Hurricane Ida Emergency Relief Program in September, working in tandem with the City of New Orleans to distribute $190,000 to residents to aid in recovery efforts. These funds are being distributed through an Immediate Response Card furnished by MoCaFi, which acts as a prepaid bank card for quick and easy use.