What Not to Say to Your CEO About Diversity

More than 50 percent of the Benchmarking debriefs we do each year are with CEOs and executive teams of the 80 companies that are our clients. We also have published 12 one-on-one interviews with CEOs in Fair360, formerly DiversityInc this year and have had 15 CEOs speak at our events. Having observed what gets CEOs fired up about diversityand how they hold their executives accountable for sustainable resultswe’ve put together a primer for you on what NOT to say to your CEO about diversity and inclusion.


Don’t: Neglect your homework.

Do: Understand your CEO as a human being first. What is his/her story Understanding family background, education and values is core to developing a diversity-and-inclusion message that will click. Did an incident, experience or relationship provoke an epiphany It’s our experience that behind every diversity-passionate CEO is a story.

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