Web seminar shows how diversity-management initiatives depend on CEO commitment. WellPoint and CSX reveal their best practices.

Chief diversity officers from very different backgrounds from PricewaterhouseCoopers, Eli Lilly, WellPoint, The Coca-Cola Company, and Southern Company tell their stories.

WellPoint’s Chief Diversity Officer Linda Jimenez tells how healthcare can resonate with all patients, from the language used in marketing materials to the photos displayed on hospital walls.