No. 39 MACYS

No. 39

MACY'S

Specialty Lists: The Top 10 Companies for Recruitment & Retention, The Top 10 Companies for African Americans

Industry: Retail

Main Competitors: Dillard's, JCPenney, Saks

U.S. Headquarters: Cincinnati, Ohio

Number of U.S. Employees: 188,000

Annual Revenue: $26.9 billion

% of Operations Outside U.S.: 5

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Why It's on the Top 50: Formerly known as Federated, Macy's has been either on the Top 50 or the 25 Noteworthy Companies list since 2004. The retail chain is especially strong in Human Capital and Corporate and Organizational Communications.

Diversity Strengths: Management is 30 percent Black, Latino, Asian or Native American, compared with a national average of 15 percent and a Top 50 average of 25 percent. Of managers promoted, 33 percent were Black, Latino, Asian or Native American.

Macy's has a very good mentoring program, with 38 percent of its managers enrolled. Mentors receive formal goals and training and have follow-up.

The company has mandatory diversity training for its entire work force and mandatory employee surveys. It is offered every month.

Terry J. Lundgren, Chairman, President and CEO: "Simply put, diversity is a business imperative for Macy's and Bloomingdale's. Reflecting the diverse marketplace we serve is good for our customers, associates, vendors and our shareholders. On the customer side, our multicultural-marketing initiatives convey our brand messages to African-American, Hispanic and Asian customers. This connection is especially important as our core customer segments include a high percent of racially and ethnically diverse individuals compared with America's general population.

"Our work-force initiatives include talent acquisition and succession management, diversity learning through workshops and computer-based training, and events sponsored by diversity councils and employee-resource groups.

"We reach out to communities to develop solid, meaningful relationships. That commitment often translates into customer appreciation and loyalty, through charitable contributions, employment initiatives, volunteerism and the creation of economic partnerships. Economic reinvestment with minority- and women-owned businesses is one way that we support community development. Plus, our ability to source unique products and gain market intelligence from these key segments gives the company a distinct competitive advantage."

William L. Hawthorne III, Vice President & Legal Affairs: "Macy's conducts its business within the framework of its core values. Our You Count value communicates to our associates that 'We support, recognize and develop our people to their fullest potential. We value diversity and work/life balance.' We constantly challenge management to demonstrate to our associates, through words, deeds and daily interactions, the value we place on respect, inclusion and teamwork in the workplace."

More DiversityInc Articles on Macy's:
How to Get the CEO to Increase the Diversity Budget--Even in Tough Times
Customer Service--How Cultural Competence Leads to Growth
How to Improve Customer Service to Reach New Markets
Gay-Friendly Shopping: Who Makes the List?

Terry J. Lundgren
Chairman, President and CEO

William L. Hawthorne, III
Vice President, Diversity Strategies & Legal Affairs

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