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You are here: DiversityInc | 2008 Top 50 Profiles |   . . .

 
No. 28 PEPSICO
   
Specialty Lists: No. 4 on The Top 10 Companies for LGBT Employees, No. 3 on The Top 10 Companies for People With Disabilities, The Top 5 Global Diversity Companies list
Industry: Consumer Products
Main Competitors: The Coca-Cola Co., Cadbury Schweppes, Kraft Foods
U.S. Headquarters: Purchase, N.Y.
Number of U.S. Employees: 168,000
Annual Revenue: $39.5 billion
% of Operations Outside U.S.: 45
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Why It's on the Top 50: With strong commitment from Chairman and CEO Indra Nooyi, PepsiCo gets high marks for Corporate and Organizational Diversity and its global-diversity commitment.

Diversity Strengths: Nooyi meets regularly with employee-resource groups around the world. She holds her direct reports accountable for diversity goals and personally signs off on their compensation tied to diversity.

The company has both an African-American and Latino external diversity councils, in addition to its internal diversity council. The external councils meet quarterly and are presided over by Nooyi. PepsiCo has a robust mentoring program, in which 30 percent of its managers participate. The mentoring program has specific goals and follow-up and includes training for the mentors.

PepsiCo also has very strong employee-resource groups, with 40 percent of employees participating. This includes a group specifically for white males, which is unusual. The groups have been in existence for more than 10 years, are funded by the company, and meet during the workday. A senior executive is a member of each group.

The company has mandatory diversity values training globally, which only 26 percent of Top 50 companies have. PepsiCo has a global Rollout Code of Conduct every year, which includes diversity.

PepsiCo also has a strong history of philanthropy to traditionally under-represented groups. Current groups with whom PepsiCo partners include the United Negro College Fund, the Human Rights Campaign Foundation, the National Urban League, the Hispanic College Fund, PFLAG and the National Council of La Raza.

Indra Nooyi, PepsiCo Chairman and CEO: "As a global leader in convenient foods and beverages, PepsiCo must meet the diverse needs of consumers in communities around the world. To achieve this, our company strives to be as diverse as the consumers we serve, not only by mirroring the racial, ethnic and gender diversity of those markets but also by recruiting and supporting employees with different abilities and employees with alternative lifestyles, experiences and perspectives. A diverse and inclusive work environment makes PepsiCo a place where our associates feel valued and motivated to unleash the power of innovation--the lifeblood of our company."

Ron Parker, Senior Vice President, Chief Global Diversity and Inclusion Officer, PepsiCo: "We transmit ethical, values-driven behavior through two primary global means. The first is our PepsiCo Values?an explanation of who we are and how we treat employees and customers. The second is our Code of Conduct ?our ethical roadmap. They work together as our foundation, and then we apply them through our Values training and Inclusion training. We ensure they translate into actionable behaviors by measuring performance against goals that are 50 percent focused on people?much of which is about diversity and inclusion?and 50 percent on business. Our global Human Rights Workplace Policy and Speak Up lines are other means to ensure we are treating our people with respect."

More DiversityInc Articles on PepsiCo:
Lessons Learned From the Top 50 - Metrics Webinar
Sales and Marketing Strategies Webinar
Historic Change: Indra Nooyi to Be CEO of PepsiCo
PepsiCo's Soundless Super Bowl Commercial Sure to Break Barriers
PepsiCo Goes to the Hood to Sell Healthy Snacks
Multicultural Marketing? How PepsiCo Got It Started

Indra K. Nooyi
Chairman and CEO
   
   

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