Robert Lufrano
Chairman & CEO
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Tony Jenkins
Vice President
Cultural Competence and Diversity Systems
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Why It's on the Top
50: In its fifth year competing for the Top 50, Blue Cross and Blue Shield of Florida continues to distinguish itself from the pack with its strong Human Capital showing and its CEO Commitment.
Description: Florida's largest health-insurance provider, with more than 8 million members statewide.
From Chairman and
CEO Robert Lufrano:
"As part of our mission
and leadership role in
the business community,
Blue Cross and Blue Shield
of Florida encourages
and promotes diversity
in all that we do. At
Blue Cross and Blue Shield
of Florida, diversity
is not an empty word
or the latest buzz phrase.
It means a solid and
living commitment to
valuing, celebrating
and leveraging the richness
of our members and employees,
and we are proud that
we continue to meet the
challenges of the diverse
and ever-changing communities
we serve."
Diversity Strengths: Chairman and CEO Robert Lufrano meets regularly with employee-resource groups (70 percent of the Top 50 do this). Twenty-eight percent of managers are people of color (the Top 50 average is 25 percent). The company allocates 50 percent of its philanthropic efforts to ethnic and GLBT charities (the Top 50 average is 33 percent). And 14.3 percent of its procurement goes to minority- and women-owned suppliers (the Top 50 average is 9.7 percent).
Recent Diversity Success:
Blue Cross and Blue Shield of Florida hosted the first Blue Cross and Blue Shield Association Blue Diversity Conference in Orlando, Fla., in April.
More DiversityInc Articles on Blue Cross and Blue Shield of Florida:
People and Places: Tony Jenkins, Blue Cross and Blue Shield of Florida
Money Talks: Diversity Incentives Make the Difference
Five Ways Employee Surveys Work for Everyone
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Top 50 Rank: 15
Specialty Lists: No. 5 on the Top 10 Companies for Executive Women, No. 10 on the Top 10 Companies for Recruitment & Retention
Industry: Health Insurance
Main Competitors: Aetna, Cigna, United Health Group
U.S. Headquarters: Jacksonville, Fla.
Number of U.S. Employees: 8,500
Annual Revenue: $7.47 billion
% of Operations Outside U.S.: none
Key Personnel: Robert Lufrano, chairman and CEO; Tony Jenkins, vice president of
cultural competence and diversity systems
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