Subscribe to DiversityInc today!
This Web Accessibility icon serves as a link to download
eSSENTIAL Accessibility assistive technology software for individuals with physical disabilities


Corporate Options
Newsletter Sign Up
Log In
DiversityInc Magazine | Special Sections | Vendor Directory | Webinars | Benchmarking | Find a Job | Post a Job
DiversityInc Top 50 | Diversity Management | Affirmative Action | Career Advice | Legal | Diversity Resources | Regional Top Companies for Diversity
You are here: DiversityInc | 2007 Top 50 Profiles | No. 15: Blue Cross a . . .

No. 15: Blue Cross and Blue Shield of Florida


Robert Lufrano
Chairman & CEO


Tony Jenkins
Vice President
Cultural Competence and Diversity Systems
Why It's on the Top 50: In its fifth year competing for the Top 50, Blue Cross and Blue Shield of Florida continues to distinguish itself from the pack with its strong Human Capital showing and its CEO Commitment.

Description: Florida's largest health-insurance provider, with more than 8 million members statewide.

From Chairman and CEO Robert Lufrano: "As part of our mission and leadership role in the business community, Blue Cross and Blue Shield of Florida encourages and promotes diversity in all that we do. At Blue Cross and Blue Shield of Florida, diversity is not an empty word or the latest buzz phrase. It means a solid and living commitment to valuing, celebrating and leveraging the richness of our members and employees, and we are proud that we continue to meet the challenges of the diverse and ever-changing communities we serve."

Diversity Strengths: Chairman and CEO Robert Lufrano meets regularly with employee-resource groups (70 percent of the Top 50 do this). Twenty-eight percent of managers are people of color (the Top 50 average is 25 percent). The company allocates 50 percent of its philanthropic efforts to ethnic and GLBT charities (the Top 50 average is 33 percent). And 14.3 percent of its procurement goes to minority- and women-owned suppliers (the Top 50 average is 9.7 percent).

Recent Diversity Success: Blue Cross and Blue Shield of Florida hosted the first Blue Cross and Blue Shield Association Blue Diversity Conference in Orlando, Fla., in April.

More DiversityInc Articles on Blue Cross and Blue Shield of Florida:
People and Places: Tony Jenkins, Blue Cross and Blue Shield of Florida
Money Talks: Diversity Incentives Make the Difference
Five Ways Employee Surveys Work for Everyone
Top 50 Rank: 15

Specialty Lists: No. 5 on the Top 10 Companies for Executive Women, No. 10 on the Top 10 Companies for Recruitment & Retention

Industry: Health Insurance

Main Competitors: Aetna, Cigna, United Health Group

U.S. Headquarters: Jacksonville, Fla.

Number of U.S. Employees: 8,500

Annual Revenue: $7.47 billion

% of Operations Outside U.S.: none

Key Personnel: Robert Lufrano, chairman and CEO; Tony Jenkins, vice president of cultural competence and diversity systems


 START YOUR JOB SEARCH NOW:


<<Back to List of 2007 DiversityInc Top 50 Profiles


Business From a People Perspective
Join Now! | Log In | Contact Us | Post Jobs | Magazine | Advertise/Media Kit | Writer's Guidelines | About Us | Privacy Policy | Site Map
Legal | Research & Reference | Financial Literacy | Foundation | Webinars
Thanks for visiting
DiversityInc.com!
To continue viewing free articles on our site and in our newsletter, please enter your e-mail address in the box.
E-mail

Welcome to DiversityInc Careers
Join Now to Avoid Pop-Ups. Save 50%!
Choose a Premium Subscription Here.

FREE Memberships
We never reveal, share or sell member information. For complete details, see our Privacy Statement.