Can CEOs, Diversity Leaders Use Personal Examples to Sell D&I to White Men

In getting white men to “buy in” to the value of diversity or in convincing entire staffs that the CEO really supports D&I efforts, the personal story is critical, as leaders of Prudential Financial, Altria Group, Toyota Financial Services and Cox Communications told us.


Prudential Financial: You May Not ‘Get’ D&I—But You Have To

Creating a culture of diversity and inclusion means including everyone—personally and professionally. That’s the mindset Prudential Financial leverages to create its business case for diversity, explained Michele C. Meyer-Shipp, Vice President and Chief Diversity Officer of Prudential Financial. “For all of us to succeed we have to be able to market our services to diverse communities,” she said. “You might not get it but you have to.”

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