Diversity Wins: Demographic, Psychographic Shifts Decided Election

By Luke Visconti


This time, it wasn’t about the excitement of “hope” and “change.” It was a campaign that seemed to me to be rather uninspiring and visionless, in the middle of a searing, aching, endless recession that is destroying more household wealth than anything in 80 years.And in who won lies a lesson for business.

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